About the Study

The Orchard Road Place Management Consultancy Study will take place from November 2011 – June 2012, and will involve a series of engagement programmes with public and private sector stakeholders. The information obtained about the current business landscape such as challenges and sentiments will then be used in a recommendation report.

The study has been structured to include participation by Orchard Road’s key stakeholders. Business owners and stakeholders living and working within the precinct are strongly encouraged to participate.

This initiative is in yours, and your businesses’ interests, as its success depends on the effective management and promotion of Orchard Road.