The boutique is designed to reflect the timeless quality of Braun Buffel and to remain stylish across all cosmopolitan cities in the world. Enhancing the visual appeal of the boutique is the soft lighting & warm tone of the color palette. The soothing music & the fresh gentle scent is to create the comforting ambience for relax retail therapy. It has a soft luxury appeal without being opulent.
The Braun Buffel boutique at ION offers the largest collection from the European capsule, closely modelling the merchandise in the boutique in Munich, Germany.