Converse is a story of legends, heros, and innovators tied together by the love of sport. Established by Marquis Mills Converse in 1908, Converse is an American athletic shoe brand with nearly a century of authentic sports history and footwear innovation under its laces.Through innovation, leadership, and contirbutions to the evolution and popularity of basketball, tennis, football, baseball and track, Convere had forveer fused itself with the heritage and soul of American sports. Its rich hostory includes the shoe that revolutionized the game of basketball, witnessed the birth or rock and roll, and would later become an icon worldwide, the Chuck Taylor All Star. Converse Sports Performance, Sports Lifestyle and Sports Classics are built upon the pillars of American sports heritage.